Head to headReviewed 2026-05-06

Network for Good vs Bloomerang.

A common head-to-head for small shops choosing their first real donor system. Network for Good (now Bonterra Guided Fundraising) pairs simple software with human coaching; Bloomerang is a retention-focused donor CRM with a deeper feature set.

Published by DonorForge, which competes with both. Pricing and features below are sourced from each vendor’s public pages and review sites; the verdict is ours, the table is theirs.

In one paragraph each

What is Network for Good?

Coaching-led fundraising platform now operating as a Bonterra product. Small nonprofits without a dedicated development director who want a platform plus human guidance. Now a Bonterra product. Pricing is by quote with annual contracts; coaching and onboarding services are bundled. Effective monthly cost has historically landed in the low three figures at the entry tier, but contact sales for current pricing.

What is Bloomerang?

Donor-retention-focused CRM for established mid-size nonprofits. Mid-size nonprofits ($500K to $10M) with dedicated development staff. Bloomerang CRM starts at $125 per month billed annually. Bloomerang Fundraising adds $40 per month (must be bundled with the CRM). The full Giving Platform (CRM + Fundraising + Volunteer) is $524 per month.

Where each one earns its keep

Network for Good

  • Personal coaching and onboarding included as part of the package.
  • Approachable UI; users with no prior CRM experience report short ramp times.
  • Strong fit for an org standing up its first real fundraising operation.
  • Embedded best-practice templates for appeals and acknowledgments.

Watch out for

  • Total cost is annual-commit and higher than ostensibly comparable monthly plans.
  • Feature ceiling is lower than full-featured CRMs once an org grows past basics.
  • Less flexibility for orgs that want to depart from the templated workflows.

Bloomerang

  • Built around donor retention; engagement scoring is a first-class feature.
  • Mature integrations library (Mailchimp, Constant Contact, QuickBooks Online, Eventbrite).
  • Acquired Kindful in 2022, so the team has scale and roadmap stability.
  • Strong reporting templates designed for established development offices.

Watch out for

  • Pricing scales aggressively with record count; a common pain point in G2 reviews.
  • Multiple reviewers note the email tool feels separate from the CRM rather than integrated.
Feature by feature
CapabilityNetwork for GoodBloomerangDonorForge*
Entry priceBy quoteFrom $125/moFree tier
Donor records & giving history
Hosted donation pages
Recurring giving (donor self-managed)
Pledge tracking & dunning
Grant pipeline & reporting
Peer-to-peer fundraising
Built-in donor email
SMS / text-to-give
Automated tax receipts
Stripe + ACH out of the box
Custom reports / board reports
Multi-fund accounting
Real free tier (not a trial)
QuickBooks / accounting export
Soft credits & household rollups
Native mobile app
Event / seating management

*DonorForge included for reference — we make it, so read that column with the appropriate salt. Sources: networkforgood.com · g2.com · bloomerang.co · g2.com

The verdict

Network for Good suits first-time fundraisers who want guardrails and coaching more than configurability. Bloomerang suits teams ready to own their donor strategy — its retention analytics, integrations, and reporting go further, and it scales better past the first development hire. Note that Network for Good's absorption into Bonterra has made its roadmap and pricing harder to pin down; many former customers are re-shopping the category.

Pick Network for Good if you are

First-time fundraisers who value guided coaching over configurability.

Pick Bloomerang if you are

Teams ready to run a real retention program with deeper analytics.

The third option200 of 200 founding spots left

While you compare those two, the next 200 organizations run DonorForge Pro free.

Donor records, recurring giving, pledges, campaigns, event seating, tap-to-pay terminals, and bookkeeping in one ledger — the full Pro plan at $0 for the next 200 signups. Not a trial. No card. Your data exports freely if it isn’t a fit.